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Welcome to my new site, and my new blog/email newsletter: Copy that Compels!

Like Career Action Steps before it, Copy that Compels will make you think about your work and the world around us in ways you may not have before.

First and foremost, expect to be educated.
Along the way, you might be amused.
Sometimes you could be challenged.

Don’t worry – it’s all for a good cause: funding your mission by making it stand out in a crowd.

Some housekeeping:

Sign up for Copy that Compels! and you’ll get…

– At least one post a month on a topic related to direct response mail, email or social media.

– On an irregular basis (when I spot something that makes me think “hey, I should write about that”) you’ll get a note on an issue related to nonprofits, business, direct mail, fundraising or marketing.

– No advertising (although if I spot a product, service or book that I think you’ll benefit from, I’ll probably write about it)

So tell your friends, your colleagues, your boss, your underlings, your minions, your neighbors… you get the idea – anyone who you think could benefit from Copy that Compels! to sign up today. I’ll try to make you look good for doing it.

Best wishes,

…Matt Hugg

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